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“In a recent study, market research firm NPD Group found that iPod and iPhone owners were buying just two out of every 10 games they were downloading. And few who tried games that could be upgraded for an extra charge did so. That has ramifications for the entire industry, says NPD analyst Anita Frazier. “I can’t help but think that the explosion of free gaming options is exercising at least a slight downward pressure on pricing for gaming,” she wrote on her company’s blog.”
Can Nintendo Rebuild? - BusinessWeek
